Ads Setup & Campaign Launch

Launch with a plan.
Build campaigns ready to learn.

Google and Meta Ads setup for e-commerce and lead generation in the US, UK and EU. Start a new account or rebuild your campaign structure with clear measurement and responsibilities.

01

Agree what the campaign must achieve

Define the offer, audience, market, conversion action and budget assumptions before launch.

  • Business and audience brief
  • Channel and campaign structure
  • Initial testing priorities
02

Set up the campaigns

Configure the agreed campaigns and targeting, with ad copy and creative requirements matched to your offer.

  • Account and campaign configuration
  • Audience, keyword or product-group planning as applicable
  • Ad copy, creative briefs and launch settings
03

Check and hand over

Review destinations, budgets and conversion signals before activation; document ownership and the next decisions.

  • Launch and tracking checklist
  • Access and account ownership confirmed
  • Handover and optional ongoing management

Scope and next step

Share your starting point.

Setup is quoted to scope. Media spend, creative production and ongoing management are agreed separately. An existing website is useful, but we can scope any missing landing page or funnel work. No previous ad spend is required.

Tell me what you need

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Free operating template

Stop reviewing paid ads with screenshots and green arrows.

Use the same weekly review structure I use to connect spend with qualified leads, opportunities, pipeline and decisions.

  • Commercial scorecard
  • Creative test log
  • Decision ownership
Discuss your project