Thomas Ho · Founder of ThomPerformance
I work directly with growth teams that need one accountable partner across paid acquisition, conversion, measurement and practical AI—not another layer of account management.
My point of view
My work spans education, e-commerce, consumer brands, digital platforms and search growth. Across those environments, the same lesson kept appearing: platform metrics are useful, but they are not the business result.
Today I connect campaign execution to customer research, CRM stages, creative learning, landing-page behaviour and sales feedback. I use AI to compress research, analysis and reporting cycles—while keeping strategy, quality control and budget decisions human.
“I close the gap between what the ad platform reports and what your CFO asks about.”
Experience at a glance
I publish the operating context behind results so a prospective client can judge relevance, scope and limitations before making contact.
Paid media + AI
AI speeds up the work. Commercial judgment decides what deserves budget.
Working principles
The person you meet is the person planning, building and optimising the account. See when that model fits better than an agency or in-house hire.
I will say when the offer, tracking or sales process matters more than another campaign.
Reporting ends with what changed, what we learned and what happens next.
Free 48-hour audit
Share your account context and bottleneck. I’ll identify the three highest-impact opportunities—without a sales deck.
Request your auditFree operating template
Use the same weekly review structure I use to connect spend with qualified leads, opportunities, pipeline and decisions.